Valentine’s Day: a day for love or marketing ploy?

by | Feb 14, 2017 | Life

By: Neha Lobana

Valentine’s Day is here and while some are preparing how to spend the day of love with their special someone, others are boycotting the holiday and referring it to a “Hallmark Holiday.”

Millennials in particular seem to have a split decision on whether it’s relevant. According to a survey done by Ypulse, 52 per cent of millennials find Valentine’s Day to be overrated.

Many millennials took to Twitter to say love should not be celebrated on one day nor should purchasing gifts validate the love in a relationship. Also, those who are spending the day alone should not feel bad due to stereotypes.

However, some believe that the day is about acknowledging those closest in our lives.


With files from Toronto Star