Google’s cheap smartphone launches in India
By Jacob Wilson-Hajdu
Google just released its new Android One smartphone in India this week. It’s greatest feature might its price, running just under $120.
With 1.2 billion people and only 10 per cent of the population owning a smartphone, India has become an open market for mobile developers to create and offer affordable technology.
Producing an affordable option offers about 5 billion people around the world who don’t have this kind of technology an opportunity to join the global online community.
The Google Android One sold out today after it launched yesterday. This shows the demand for affordable technology in developing countries.
India isn’t the only developing country to be advancing in affordable technology. 5 billion people around the world don’t own a smart phone, so the vast majority of the world doesn’t have this experience. Bringing those experiences and the ads that will follow, is how companies such as Google will help generate profit.
Google’s Android One program is expecting to expand to countries such as the Philippines, Nepal, Bangladesh, Pakistan and South Asia by the end of the year.